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| # | Company | Amount | Rank | Status |
|---|---|---|---|---|
| 1 | L1₹15 CrAccepted-AOC | ₹15 Cr Quoted ₹2.0 Cr | L1 | Accepted-AOC Lowest Bidder |
| 2 | L2₹2.3 CrRejected-Finance | ₹2.3 Cr | L2 | Rejected-Finance Minimum Bid Not Received |
| 3 | L3₹2.4 CrRejected-Finance | ₹2.4 Cr | L3 | Rejected-Finance Minimum Bid Not Received |
| 4 | Not Admitted-Fee/PreQual/Technical 13A MADAN MOHAN TALA STREET KOLKATA 700 005 | KOLKATA | KOLKATA | WEST BENGAL | 700005 | - | - | Not Admitted-Fee/PreQual/Technical Not Complied with technical specification |
| 5 | Not Admitted-Fee/PreQual/Technical | - | - | Not Admitted-Fee/PreQual/Technical Not Complied with technical specification |
Tender Value
Refer Docs
EMD Value
₹1 L
Closing Date
2 Nov 2020, 3:00 pmClosed
Deputy Secretary, Tourism Department
New Secretariat Building Block A 3rd floor 1 Kiran Sankar Roy Road Kolkata 700 001
SOCIAL MEDIA HANDLER
2020_WBTD_299959_1
04 DOT of 2020-2021
Open Tender
Miscellaneous Services
60 days
New Secretariat Building
Please refer Tender documents.
2 documents required · 2 mandatory
₹0
₹1 L
New Secretariat Building
13 Jul 2022
6 Oct 2020
4 Nov 2020
6 Oct 2020
2 Nov 2020
13 Oct 2020
12 Oct 2020
Amount
Social Media Handler
Posts Per Week – 4(Four) regular post + event page creation and updation as and when required
Posts Per Week – 10 (ten) tweets and 20 (twenty) re- tweets
Activities – Regular post and Relevant re tweets
Posts Per Week – 4 (Four)
Activities – Regular post
Answering queries & Handling damaging content
Answering queries & Handling damaging content for Facebook , Twitter, Instagram, Youtube and Blog
Answering queries & Handling damaging content for Android App
YouTube – Advisor for Website + Android Application
Posts Per Week – 3 (Three) – You Tube
Website & Android App -Activities – Constant monitoring of website activities & Android application providing fortnightly feedback for improvement and additional assignments as and when required
Posts Per Week – 2 (two)
Activities – Regular post& verification of content
Digital Media Planning Services – Development of monthly strategic plans as well as a specific media plan for each individual content posted
Facebook – For each of the content and each of the video on Facebook
You Tube – For each of the Video on YouTube Pan West Bengal
You Tube - For each of the Video on YouTube Pan India
You Tube - For each of the Video on YouTube Pan International Audience
Instagram -
Twitter -
Target Group Planning & Analytics
Facebook – For each of the content and each of the video on Facebook
You Tube – For each of the Video on YouTube Pan West Bengal
You Tube - For each of the Video on YouTube Pan India
You Tube - For each of the Video on YouTube Pan International Audience
Instagram -
Twitter -
Digital Media Buying Services- Planning and Purchase engagement
Facebook – For each of the content and each of the video on Facebook
You Tube – For each of the Video on YouTube Pan West Bengal
You Tube - For each of the Video on YouTube Pan India
You Tube - For each of the Video on YouTube Pan International Audience
Instagram -
Twitter -
Strategy for ensuring maximum Reach (Boosting)
Maximum Reach for each Facebook post
Maximum Video Views of each Video on Facebook
Drive True Views on each Video on YouTube for West Bengal
Drive True Views on each Video on YouTube for Pan India
Drive True Views on each Video on YouTube for International Market
Instagram -
Twitter -
Optimize the media buys throughout the campaign
Optimize the media buys throughout the campaign
Deliverables -
Facebook Post
25 Lakh Reach in total in 1 month
Video on Facebook
250,000 Video Views in total 1 month
Video on YouTube for West Bengal
Total of 2 Lakh True Views
Video on YouTube for Pan India
Total of 2 Lakh True Views
Video on YouTube for International Market
Total of 1.5 Lakh True Views on Video
Target Location
West Bengal
Pan India
International Market – In case international promotion, the agency should follow the trends on the basis of arrival of foreign tourists in the 2017 report ( as base report)
Content Development
Continuous monitoring and suggestions for website & Android App updation which includes content development of all tourism destinations, major events like Durga Puja, Red Road Carnival, Kolkata Christmas Festival and other contemporary subjects related to the publicity and promotion of West Bengal Tourism
Content development for all the posts in Facebook & also for all major events like Durga Puja, Red Road Carnival, Kolkata Christmas Festival and other contemporary subjects related to the publicity and promotion of West Bengal Tourism
SHAKAMBAREE TECHNOLOGIES PRIVATE LIMITED
FOURBRIDGES ADVISORY SERVICES PRIVATE LIMITED
tech_bid_open.pdf
tech_eval.pdf
fin_bid_open.pdf
boq_comp_chart.xlsx
xlsx
fin_eval.pdf
aoc.pdf
Download all tender documents and submit your bid