Empanelment of Agencies for Designing of Publicity materials of diverse Events / Functions organized by Ahmedabad Municipal Corporation

This is an online bid process where Price bids shall be submitted at http://tender.nprocure.com while technical bid

shall be submitted physically at Authority’s office. Technical bid containing physical price bid shall be rejected. The

Bids shall be prepared in English and all entries must be typed. Initials of the authorized representative of the Bidder

must attest all erasures and alterations made while filling the Bids. Failure to comply with any of these conditions may

render the Bid invalid. A copy of this TENDER document signed on all pages must accompany the technical

Authority shall not be responsible for any costs or expenses incurred by the Bidders in connection with the

preparation and delivery of bids, including costs and expenses related to visits to the sites. Authority reserves the

right to cancel, terminate, change or modify this bid process and/or requirements of bidding stated in the TENDER,

without assigning any reason or providing any notice and without accepting any liability for the same. The date of

opening of Price bids will be communicated to such Bidders at a later date.

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1. TENDER No. Tender No 02/Publicity/Designing Agency/2026

Empanelment of Agencies for Designing of Publicity materials of diverse

Events / Functions organized by Ahmedabad Municipal Corporation

90,00,000/- (Ninety lakhs only)

3. Value of Works

Empanelment maximum up to 4 Agencies.

Two (2) Years and further extendable for One (1) year by the Authority at it’s

Implementation /

5. sole discretion upon satisfactory performance.

Contract Period

The bidder shall have to meet eligibility criteria to be eligible for stage of bid

evaluation. The bids which are not meeting any of the following criteria shall

A. A company, have been in the business of providing Creative designing

services like invitation cards, banners, hoardings, brochures,

advertisement etc. designs preparations, creative designing of event /

function related promotional materials and related activities in India for at

least past 5 years as on 31.03.2026 incorporated as per Indian

Companies Act 1956 or 2013 (Copy of Memorandum and Article of the

association of the bidder should be submitted) Or Partnership firm

registered under The Partnership Act (Copy of Partnership Deed should

be submitted) Or a registered proprietary firm (Copy of any registration,

EPF registration, Shops & Establishment registration certificate,

Professional Tax certificate- all the certificates shall have to furnished up-

Eligibility & to-date)

Qualification Criteria B. Bidder shall be registered with a Statutory Organization / Government

Department / Government Agency (e, g Service Tax Department, GST -

having valid PAN Card or Any Registration, etc. - Bidder shall have to

furnished Registration certificate / relevant document up-to-date).

C. The Bidder’s average annual turnover in the last three financial years i.e.

(2023-2024, 2024-25 and 2025-26) must be at least Rs. 27 Lakhs or

more from business of providing Creative designing services like invitation

cards, banners, hoardings, brochures, advertisement etc. designs

preparations, creative designing of event / function related promotional

materials and related activities in India. The bidder shall submit Certificate

from a Chartered Account as per the format provided in this tender clearly

mentioning that the turnover is from business of providing Creative

designing services like invitation cards, banners, hoardings, brochures,

advertisement etc. designs preparations, creative designing of event /

function related promotional materials and related activities.

Note: For FY 2025-26 provisional CA signed (on letter head) shall be considered.

Sr.No. Key Information Details

D. The bidder should have an office in Ahmedabad, if not then it should

submit an undertaking on a stamp paper of relevant value (minimum Rs.

300/-) that if selected they/the bidder shall establish an office within

Ahmedabad. The established office should in-house the required staff as

per this tender. Failing which, the AMC, without prejudice to the

successful bidder and after providing a reasonable remedial period,

reserves the right to terminate the contract.

E. The bidder has to surface an experience of minimum 1 similar work with

80% of the amount of the average value of works in past 3 years.

The bidder has to surface an experience of minimum of 2 similar work

with 50% of the amount of the average value of works in past 3 years.

The bidder has to surface an experience of minimum of 3 similar work

with 40% of the amount of the average value of works in past 3 years.

Note: Average Value of Works is 22,50,000/- (Twenty two Lakhs Fifty

Definition: Similar works includes providing Creative designing services like

invitation cards, banners, hoardings, brochures, advertisement etc. designs

preparations, and creative designing of event / function related promotional

materials and related activities in India for urban local bodies / any

Government Departments (centre or state) / PSU’s.

F. Bidders representing Consortium/ Joint Venture are not eligible.

G. The bidders blacklisted by any Government department, PSU or

Government company are not eligible (The anti-blacklisting certificate as

provided in this tender shall be duly notarized and signed by the

Authorized signatory on a stamp paper with relevant value (minimum Rs.

H. Bidder should have at least 03 employees / artists on Company’s payroll

to deliver the content as on 31st March, 2026 or bidder should give

undertaking that they will deploy 03 employees / artists on Company’s

payroll within 10 days of award of work.

Note: The Bidder shall submit Certificate from a Chartered Account

regarding the current payroll of employees.

Experience of Associate firms (Parent/Subsidiary/Sister Concern) for meeting

Eligibility & Qualification Criteria shall not be permitted.

Copy of Completion certificate showing relevant experience should be

Bidders are Required to submit the Bid in following two envelopes.

a) Envelope-1: Tender Fee & EMD (Online information Submission scanned

and Physical Submission of Documents in the bid)

7. Bid Submission Format

 The amounts of Document fees and Bid Security are provided in this

 This envelope shall be super scribed “Envelope 1: Tender Fee and

Sr.No. Key Information Details

b) Envelope-2: Technical Proposal / Qualification Documents (Online

information Submission and Physical Submission of Documents)

This envelope shall be superscribed “Envelope 2: Technical Proposal /

Qualification Documents” Qualification Bids for all sections may be

submitted in a common envelope. This envelope to include but not limited to

(1) Forwarding letter.

(2) Bidder Information / Registration details.

(3) Evidences showcasing office setup in operation in last five years.

(4) The Bidder shall submit a complete profile of his Company/firm. The

Profile should include separately the names of the main Promoters

/partners etc, if any

(5) Financial Statement.

(6) Experience details along with supporting documents like work order,

completion certificate etc. showing relevant experience as per the

(7) Copy of Authorization document/Power of Attorney to the

Authorized Signatory

(8) Notarized Anti-Blacklisting certificate

(9) Copy of Tender document along with AMC's response to Pre-Bid

queries, addendum or corrigendum, if any with respect to this tender

to be signed on every page by the bidder's authorized

representative.

(10) Samples of the best Creative's prepared in the last 3 years.

(11) Technical Proposal-1 (TP1) for Team composition

(12) Technical Proposal-2 (TP2) for CVs for key staff members

All two envelopes shall be placed in one outer Envelope “Envelope 3”. The

envelope shall be super scribed "Empanelment of Agencies for Designing

of Publicity materials of diverse Events / Functions organized by

Ahmedabad Municipal Corporation for Publicity Department, AMC" and

submitted to the address specified in this tender before or on the respective

submission date and time.

c) Price bid(Online only) at http://tender.nprocure.com quoting rate for

“Empanelment of Agencies for Designing of Publicity materials of diverse

Events / Functions organized by Ahmedabad Municipal Corporation” The

format for such Price Bid is included in the tender for reference only.

Any bid including Price Bid in physical format, separately or as part of any

other submission, whether intentionally or by error, shall be rejected.

Price Bids will have to be submitted Online before the time of (Online)

Bid Submission Date.

1) The bidders shall first be evaluated as per the prescribed Technical

8. Award and negotiation

Evaluation Criteria. Only bidders securing the minimum prescribed

Sr.No. Key Information Details

technical cutoff score that is 70 shall be considered technically

2) The Price Bids of all technically qualified bidders who meet or

exceed the prescribed technical cutoff score shall be opened. The

final combined score of each technically qualified bidder shall be

determined using the Quality and Cost Based Selection (QCBS)

methodology, with 40% weightage assigned to the Technical Score

and 60% weightage assigned to the Financial Score.

3) Based on the combined QCBS score, all technically qualified

bidders shall be ranked in descending order. The top four (4)

bidders securing the highest combined QCBS scores shall be

selected for empanelment.

4) Bidders who do not meet the prescribed technical cutoff score shall

not be considered for further evaluation and their Price Bids shall

not be opened. Bidders who meet the technical cutoff but are

ranked below the top four (4) bidders on the basis of the final QCBS

score shall not be selected for empanelment.

5) For the purpose of empanelment, the L1 rate shall be determined

based on the financial evaluation of the technically qualified bidders.

Negotiation, if required, shall be conducted with the L1 bidder only.

6) The four (4) bidders selected for empanelment based on the final

QCBS ranking shall be required to accept the L1 rate as a condition

of empanelment. In case any selected bidder does not agree to

accept the L1 rate, such bidder shall not be empanelled and the

next highest-ranked bidder, as per the final QCBS ranking, shall be

offered an opportunity to accept the L1 rate.

7) The above process shall continue sequentially in the order of the

final QCBS ranking until four (4) bidders have accepted the L1 rate

and are empaneled, subject to fulfilment of all applicable tender

The Bidders selected through the evaluation criteria specified in the tender,

shall be recommended to the competent authority of AMC, after negotiation,

for award of the contract, and on approval, shall be issued the Letter of

9. Signing of Agreement Acceptance (LOA) of its Bid. Upon issuance of the LOA, the Bidders shall be

known as the Empanel Bidder. Such Bidders, upon submission of

Performance Security as mentioned in this TENDER, shall sign the

Agreement / Contract with the Authority.

Sr.No. Key Information Details

Bid/Rate Validity 180 Days from the Due Date of (Online) Submission of Bid.

INR 5,000/- (Five Thousand Only) plus 18% GST that is INR 5,900/- ( Five

Tender Fee/ Cost of the

thousand and Nine Hundred only) on non refundable basis as Demand Draft

11. drawn in favor of “Municipal Commissioner, Ahmedabad" of any nationalized

(Non-Refundable)

bank / Scheduled bank and payable at Ahmedabad.

The amount for EMD shall be Rs. 90,000/- (Rs. Ninety Thousand Only) in

Earnest Money Deposit the form of Demand Draft in favor of “Municipal Commissioner,

12. (EMD) Ahmedabad" of any nationalized bank / Scheduled bank and payable at

The Successful Bidder/s shall furnish Performance Security to Authority for

securing the due and faithful performance of its obligations under the

Contract Agreement, within 14 days from the LOA, in the form of Demand

Draft or an unconditional and irrevocable bank guarantee (The BG shall be

Performance Security as per format prescribed in Annexure) for amount of Rs. 4,50,000/- (Rs.

Four Lakh Fifty thousand Only) (the “Performance Security”). Such

performance Security shall be in favor of “Municipal Commissioner,

Ahmedabad" from the banks approved by AMC, and admissible and payable

at Ahmedabad branch.

Bid Issue Date Bid Issue date shall be 07/09/2026.

Pre-bid meeting shall be held on 14/09/2026 at 4:30 PM at Publicity

Department, Ahmedabad Municipal Corporation, "C" Block, 1st Floor, Sardar

Pre - Bid Meeting Patel Bhavan, Danapith, Ahmedabad-

The Pre-Bid queries in writing to be submitted on or before 14/09/2026 up

to 3.00 PM at Email : [email protected].

(Online)Bid Submission

16. On or before 28/09/2026 6:00 PM at http://tender.nprocure.com

Physical bids shall be submitted between 11.00 AM on 29/09/2026 to

Last Date of Receipt of 2:00PM on 30/09/2026 in the Office of Tender Officer, Central Record

17. Physical Bids Office, Ahmedabad Municipal Corporation, 1st floor, Old Building, Sardar

Patel Bhavan, Danapith, Ahmedabad-380001.

Technical Bids shall be opened on 30/09/2026, at 3:00 PM at The Office of

Tender Officer, Central Record Office, Ahmedabad Municipal Corporation,

Date of opening of

18. 1st floor, Old Building, Sardar Patel Bhavan, Danapith, Ahmedabad-380001.

Technical / Price Bids

Date of opening of Price Bids shall be intimated at later stage to Qualified

After the Technical evaluation will be intimated through Nprocure.

19. Financial Bids

Sr.No. Key Information Details

Mode of sending By Hand Delivery or Registered A.D. or Speed Post or Courier to:

Physical Bid / Relevant The Office of Tender Officer, Central Record Office, Ahmedabad Municipal

Documents Corporation, 1st floor, Old Building, Sardar Patel Bhavan, Danapith,

Ahmedabad-380001.

 The selected bidder or service provider (once selected) shall submit

an invoice for the services rendered to Ahmedabad Municipal

Corporation (AMC) after satisfactorily completion of the given task.

Payment of Bills for the

21.  AMC shall pay the invoice amount, after deduction of any levies,

taxes, any penalties pursuant to the tender conditions, The Authority

shall pay no advance payment to the service provider for any task

assigned to him.

In case of delay in the submission of any deliverable or output specified by

the Authority, the Authority shall have the right to withhold payment against

the relevant deliverable until the same is duly completed and accepted by the

In case of unsatisfactory completion of the assigned task, submission of

deliverables of inferior or unacceptable quality, or failure to comply with the

requirements specified by the Authority, the Authority shall have the right to

withhold or reject the payment for the relevant deliverable, either wholly or

22. Liquidated Damages

In the event of delay, non-performance, or any other default attributable to

the Service Provider, the Authority may also impose liquidated damages of

up to 10% of the value of the relevant work/deliverable, or such other amount

or percentage as may be determined by the Competent Authority, in

accordance with the terms and conditions of the Tender/Agreement.

The imposition of liquidated damages shall be without prejudice to any other

rights or remedies available to the Authority under the Tender/Agreement.

For any information relating to the TENDER, interested parties may contact

following officials :

1. Mr. Chirag Patel, Dy. HOD, Publicity Dept.

Contact Information

2. Mr. Manish Nayak, Office Supdt., Publicity Dept.

24.  The tender notice can be viewed on AMC website

www.ahmedabadcity.gov.in

Information for online  Internet site address for e-Tendering activities will be

participation http://tender.nprocure.com

 Interested bidders can view detailed tender notice and download tender

documents from the above mentioned website.

 Bidders who wish to participate in online tender have to register with the

Sr.No. Key Information Details

website through the “New User Registration” link provided on the home

page. Bidder will create login id & password on their own in registration

process. Bidders who wish to participate in this tender need to

procure Digital Certificate as per Information Technology Act-2000

using that they can digitally sign their electronic bids. Bidders can

procure the same from any of the CCA approved certifying

agencies, or they may contact (n) code Solution at below

mentioned address and they will assist them in procuring the same.

Bidders who already have a valid Digital Certificate need not to

procure the same. In case bidders need any clarification regarding

online participation, they can contact M/S (n) code Solution 501, G.N.F.C.

Info Tower, Near Grand Bhagwati Hotel, Ahmedabad 380054, India Tel:

URL: http://tender.nprocure.com

Seal and Signature of the Bidder & Date:

Dy. Municipal Commissioner

Ahmedabad Municipal Corporation

3. INSTRUCTION TO BIDDERS FOR BID PREPARATION AND SUBMISSION

3.1 Documents Constituting Bid

 The TENDER documents comprise the following and are to be read together:

 This TENDER document, and any other documents required to be submitted as specified in Bid

Submission Format.

 Other documents constituting the TENDER and acceptance thereof and shall be deemed to include

any amendments, modifications to the TENDER document or its constituent document.

3.2 Bid Submission Format

 The Bidders are required to submit the Bid as per the BID summary. The Bids submitted in following

manner shall be summarily rejected :

 Bids not signed by the Authorized signatory;

 Bids not submitted in line with the tender clauses and format of submission as directed in the tender

 Bids which are submitted without Tender fee and EMD in the form specified in tender;

 Bids of the bidder who have not submitted the price bid online;

 Bids of the bidder who have made physical submission of the price bid;

 Bids of the bidder who have made physical submission of the price bid and online both.

3.3 Bid Evaluation Method and Award Criteria

The Tender shall be awarded to the bidders who will cross the cutoff score as per the evaluation criteria. The

authority at its sole discretion shall negotiate with bidders before empanelment.

3.4 Bid Signatory

The bidder shall appoint Authorized signatory to sign and submit the TENDER, any allied correspondence, to

remain present in the meetings held by the Authority and to sign the Contract if awarded to the bidder.

3.5 Bid Security /EMD

 Bid submitted in response to the TENDER Document shall

 Whose bid has been accepted by the Authority but after receipt of Performance Security and

signing of Agreement.

 Bid security is a non interest bearing deposit.

 Bid Security shall be valid for a period up to 180 days from date of opening of the bid.

 Bid Security shall stand forfeited in the following situations:

 In case of revision and/or modification of terms of bid or withdrawal of bid during the validity period.

 In case of submission of a grossly wrong or fraudulent bid.

 In case of bidder demands a transfer of Contract before acceptance of the offer or after acceptance

 For the successful bidder, if the Performance Security is not deposited within the stipulated time

 If the Bidder wants to withdraw before signing of Agreement.

 In the event, a successful bidder, after the issue of communication of acceptance of his bid by the

Authority, fails/refuses to start/execute the work as herein. In such a case, the bidder shall be

deemed to have abandoned the Contract, and such an act shall amount to and be construed as the

bidder’s calculated and willful breach of contract, the cost and consequences of which shall be to the

sole account of the bidder and in such an event the Authority shall have full right to claim damages

thereof in addition to the forfeiture of the Bid security deposited in terms of this bid documents.

3.6 Performance Security

 The Successful Bidder shall submit Performance Security in the form of a Demand Draft/ Bank Guarantee

from a bank approved by the Authority for a sum specified in the Section 2: BID Summary (the

"Performance Security”) before signing of the contract.

 BG for performance security shall be valid up to 120 days after the expiry of the Contract. In case, the

availability of Bank Guarantee from the banks for the length of the Contract is difficult to obtain, the

initial Guarantee maybe submitted valid for a period of 2 (two) years, and which shall have to be

renewed for similar tenure, 45 (forty five) days before its expiry. The performance security can be

renewed in above manner upto the end of the Contract Period.

 The Performance security shall not bear any interest and the Service Provider shall not have any

claim on the interest on Performance security.

 Provided that if the contract is terminated the Performance Security shall, subject to Authority’s right to

receive amounts, if any, due from Bidder under the contract, be duly discharged and released to

 Encashment of Performance Security

The Authority shall be entitled to encash the Performance Security fully or partially as the case may be,

through a notice of 30 days (“Encashment Notice”) under the following circumstances:

 Frequent default in the timeline and quality of submission.

 If Bidder fails to perform its obligations as per contract conditions.

 If the Bidder fails to pay the damages, compensation if any, applied on him for breach of performance

 If the contract is terminated in event of bidder’s event of default.

 If the bidder wants to terminate the contract.

Provided the extend of such encashment shall be no greater in amount than that required to remedy the

circumstances warranting encashment stipulated above and provided further that in case of any

encashment of the Performance Security pursuant to the Encashment Notice, the Authority shall return the

amount so encased if the circumstances requiring the encashment have been remedied to the full

satisfaction of the Authority.

The provision under this Sub-Clause authorising the Authority to encash the Performance Security shall be

exercisable in addition to and without prejudice to the Authority’s right to do so under any other similar

provision in this Agreement permitting encashment.

 Fresh Performance Security

 In the event of the encashment of the Performance Security by the Authority pursuant to the

Encashment Notice issued, the Service Provider shall within 30 (thirty) days of the Encashment Notice

furnish fresh Performance Security to the Authority, failing which the Authority shall be entitled to

terminate this Contract Agreement by giving 30 days notice in accordance with the provisions herein.

3.7 Validity Period

Bids shall remain valid for a period of 180 Days from the Due Date of (Online) Submission of Bid. Authority

reserves the right to reject a bid which is valid for a period less than so specified and also shall not be liable to

send an intimation of any such rejection to such bidder.

3.8 Extension of Period of Validity

In exceptional circumstances, the Authority may solicit the Bidder’s consent for an extension of the bid validity

period. Any such request by the Authority and the response thereto shall be made in writing and such

extension by the Bidder should be unconditional. Bidder may refuse Authority’s request for such extension

without forfeiting the Bid Security. Bidder accepting the request of Authority shall not be permitted to modify its

3.9 Right to call for more information /documents

 If during bid evaluation, the Authority finds certain information or documents not having been submitted by

the bidder, of being made available partially only, the Authority, at its sole an absolute discretion retains the

 evaluate the bid based on submitted documents only or

 ask for the missing information or documents from the bidders

 The Authority’s decision in this case and with regard to any interpretation of any submitted documents

would be final and binding.

3.10 Signing of Contract

 The Contract shall come into force only if the following conditions have been satisfied:

 Performance security has been paid within the time specified in the BID Summary of this TENDER

 Agreement has been executed within the period as specified in the Letter of Acceptance.

 As per the Bombay Stamp Rules Act 1958, Appendix 1, Article 5, the bidder shall enter in to an

Agreement with the Corporation on Rs. 300 Stamp Paper.

 The Draft Agreement is provided in the Annexure-9. If for some reason, the Agreement is not signed or is

delayed, and the Bidder has already been awarded the Contract through issuance of LOA, then, the terms

of the TENDER and bid submitted to the Authority without objection shall be deemed to the operative

contract in force.

3.11 Right of Authority to accept or reject any Bid

 The Authority will accept the bid which will be best suited in all aspects. The decision of the Authority shall

be final in these aspects. The Authority also reserves following rights without any kind of liability:

 To accept or reject any or part of any bid/ entire bid or all the bids without assigning any reason

 Not to accept the lowest bid or assign reasons for not accepting the lowest bid.

 Not to proceed ahead in the bid process without assigning any reason thereof.

3.12 Conflict of Interest

An Applicant shall not have a conflict of interest (the “Conflict of Interest”) that affects the Bidding Process.

Any Applicant found to have a Conflict of Interest shall be disqualified. An Applicant may be considered to

have a Conflict of Interest that affects the Bidding Process, if the relationship between two Applicants is

established through common holding, either directly or through Associates, of at least 25% holding of

equity/profit sharing in another company/firm, or in each other.

A. The Applicant, its Member or Associate (or any constituent thereof) and any other Applicant, its Member

or Associate (or any constituent thereof) have common controlling ownership interest. Common

controlling ownership interest for Company, Partnership Firm, and Proprietorship firm is defined as

(1) If Applicant is a Company : In such case, the Applicant (including its Member or Associate or any

shareholder thereof of Applicant and/or its Associates) possessing over 25% of the paid up and

subscribed capital in its own company, Member or Associate as the case may be, also holds:

a) more than 25% of the paid up and subscribed equity capital in the other Applicant , its Member

or Associate of such other Applicant , its Member or Associates is Company; and/or

b) more than 25% of profit sharing in other Applicant, its Member or Associates such other

Applicant, its Member or Associates is a Partnership firm. and/or

c) Other Applicant, its Member or Associates which is a Proprietorship Firm.

(2) If Applicant is a Partnership Firm : In such case , the Applicant or its Partners or Associate having

a profit sharing of more than 25% of such Applicant or its Partners or Associate as the case may be

a) more than 25% of the paid up and subscribed equity capital in the other Applicant, its Member

or Associate of such other Applicant, its Member or Associates is Company; and/or

b) more than 25% of profit sharing in other Applicant , its Member or Associates such other

Applicant, its Member or Associates is a Partnership firm; and/or

c) Other Applicant, its Member or Associates which is a Proprietorship Firm.

(3) If Applicant is a Proprietorship Firm : In such case , the Applicant or its Proprietor or Associate of

such Applicant or its Proprietor or Associate as the case may be also holds;

a) more than 25% of the paid up and subscribed equity capital in the other Applicant, its Member

or Associate of such other Applicant, its Member or Associates is Company; and/or

b) more than 25% of profit sharing in other Applicant, its Member or Associates such other

Applicant , its Member or Associates is a Partnership firm; and/or

c) Other Applicant, its Member or Associates which is a Proprietorship Firm.

It is to be noted that this disqualification shall not apply to any ownership by a bank, insurance

company, pension fund or a public financial institution referred to in section 4A of the Companies

B. A constituent of such Applicants is also a constituent of another Applicants; or.

C. Such Applicant receives or has received any direct or indirect subsidy from any other Applicant /s, or has

provided any such subsidy to any other Applicant/s; or

D. Such Applicants has the same legal representative for purposes of this Bid as any other Applicant/s; or

E. Such Applicants has a relationship with another Applicant/s, directly or through common third parties, that

puts them in a position to have access to each others’ information about, or to influence the Bid of either

or each of the other Applicant/s;

4. SCOPE OF WORK :

(A) The scope of work for the services to be rendered by the Service Provider is as per the following.:

a) Designing of Publicity material for various events and functions organized by Ahmedabad Municipal

b) Designing of creative for print media and facilitating the designing of Invitation Cards, Banners, Hoardings,

Backdrops, Identity Cards, Box Pillers, Panels, Display boards, Signage's, etc. and facilitating preparation of

promotional materials for electronic and interactive media including E-Invitation Cards, digital hoardings, etc.

c) Conceptualizing, designing, and supervising the preparation of promotional literature/material in print and

electronic form. The Print creative's would, at times, be required to be provided at very short notice (Within a

d) Creation of advertisements for print media (for newspapers, magazines, etc.) and facilitating the preparation of

advertisements for electronic and interactive media including web banners, digital backdrops, etc.

e) Designing publicity material for outdoor formats such as hoardings, gantry, kiosks, bus & bus stand panels,

animation displays, etc.

f) Designing banners and standees for various road shows.

g) Arranging for new photographs, information, analysis, surveys, etc. from the market for the

creative/brochures/advertisements, etc. as and when required, is within the scope of the agency. No separate

payment will be made for it. However, the Authority would facilitate to the extent possible in this activity.

h) Coordination and assuring the best print without errors with printing agencies selected by the Authority for

printing of the publicity material, to ensure quality of production.

i) Preparation of advertisements (especially print) in Gujarati, Hindi, English or languages decided by the

j) Provide specifications of all the creative's and guide us with the quality of paper to be used for printing.

This is just an indicative scope and the actual quantum of work may exceed than what is mentioned above. At

the end of the assignment, the agency will have to submit all creative's prepared for various events and

functions of Ahmedabad Municipal Corporation in a hard drive/pen drive/ potable SSD whichever is necessary

as per the size of the submission to the Authority.

(B) Estimated quantum of work during the period of engagement Example from 1 such event :

The estimated quantum of work during the period of engagement for the Kankaria Carnival Event includes the

creative designing of the following:

Sr. Type of Collateral Estimated Nos. to be

Print and Digital

1 Main Brochure of 4-6 pages

2 Policy Highlights

3 Passes - A5 size (Lunch/Car Parking/Food

4 Promotional Booklet

5 Foreign Delegate Profiles booklet

6 Invitation Card & Envelop for Inaugural Event

Sr. Type of Collateral Estimated Nos. to be

7 Invitation Card, Envelop and Leaflets for theme,

Country seminars, B2B and B2G meetings

9 Bus/ Ferry Stickers

12 Route Movement and Parking Plans

13 Gift Stickers

14 Welcome Placards

16 Dairies, Delegate Handbook

17 Print Advertisement-Quarter Page

19 Web Banner of 1-2 panels : Leader board

20 Hoarding 2:1 ratio size 20*10 Sq Ft

21 Hoarding 1:1 ratio size 10*10 Sq Ft

22 Gantry 8:1 size

23 Gantry 4:1 size

24 Digital Backdrop-Static

*These are just indicative numbers and the actual quantum of work may vary from what is mentioned above. The

agency shall have to do adaptation work on the above designs as part of assignment.

5. Evaluation of Proposals:

 The Applications shall be submitted within time limits specified in this document. Late submission

shall be rejected immediately or to accept the same is as per the sole decision of Authority.

 Authority shall first open envelope containing Application Fees, EMD and Qualification criteria.

 Bidder has to scan the application fees and EMD and submit online.

 The Application which does not contain Application Fees and EMD or such instruments being invalid

in aspect, shall be summarily rejected.

 AMC will evaluate and compare the bids determined to be substantially responsive. It is AMC’s

intent to select the bid that is most advantageous and each bidder will be evaluated using the

criteria and points outlined below.

 Technical bid qualification criteria: For the final evaluation, the total technical score of bidders

(Maximum 100) shall be considered for qualification.

 The cut off score is 70 out of 100 (maximum marks) in technical scoring. Only financial bids of those

bidder who scores 70 or above will be opened.

 The selection of the service provider will be on the basis on QCBS Marking System at 40% to 60%,

where 40% represents the weightage to technical score and 60% represents weightage to financial

 The highest firm will be marked as 100 score in both technical and financial criteria and the other

firms will be marked according to the highest scorer. Final scores will be as; S = Sb x Bw + Sr x Rw

 S is the total score

 Sb is the score achieved in accordance to the highest technical points (Your technical points/Highest

Technical points (percentage) preference to H1 bidder in technical quote

 Bw represent the weight that is 40%

 Sr is the score achieved in accordance to the financial points (Lowest Financial Quote/Your Financial

Quote, reverse scoring), preference to the L1 bidder in financial quote.

 Rw is the weight that is 60%

 Technical bid qualification criteria sheet will be as mentioned below. The evaluation Committee will

correct any computation errors, in case of discrepancy. All the bidders participating in this tender

agrees and accepts that the decision of the Authority will be final and binding for all the bidders.

Technical Evaluation

Sr. Evaluation Criteria Maximum

1 Bidder shall be registered in India under Companies Act 1956/2013 or Registered

Partnership and Proprietorship for at least 3 years as on Dt. 31.03.2026

1. For 5 Years to 7 Years = 3 Marks

2. More than 7 Years to 10 years = 5 marks

3. More than 10 Years = 10 marks

2 Bidder must have his office in Ahmedabad

Technical Evaluation

Sr. Evaluation Criteria Maximum

3 Bidder must have minimum 03 people in the Company’s pay roll. Bidder has to submit

profile of major person/officials in the company and dedicate a team with their profile.

CA/CS Certificate to be produced where the company CA to mention the name of the

employees their companies ids and personal id details (name and any govt id no pan etc.)

or yearly pay slip duly signed by CA, and self-attested CV’s of these employees with name,

degree certification, year of graduation, employment record and other details.

1. For 3 employees to 5 employees = 3 Marks

2. More than 5 employees to 10 employees = 5 marks

3. More than 10 Years = 10 marks

4 Average Annual Turnover for last 3 Financial years.

(Supporting evidences CA/CS Certificate to be produced)

(1) More than INR 27 lakh and Less than INR 50 lakh - 5marks

(2) More than INR 50 lakh to INR 1 Crore –7marks

(3) More than INR 1 Crore –15 marks

Past Experience

5 1 Assignment of 80% of Average Value of works – 10 marks (for each additional 1

assignment 15 marks maximum to 30 marks)

2 Assignment of 50% of Average Value of works – 10 marks (for each additional

assignment 10 marks maximum to 30 marks)

3 Assignment of 40% of Average Value of works – 10 marks (for each additional

assignment 8 marks maximum to 30 marks)

6 Presentation / demonstration evaluation

Note: To qualify for opening of financial bids bidder should score minimum qualifying marks of 70 in the above out of

100 Total Marks.

Presentation Criteria (7th point in the above table):

Sr. No. Parameters Marks

1 Understanding the work to be executed& Strategy for Implementing the Work

2 Designs of the following creative's (suggestive) :

 Theme designs for Kankaria Carnival or Flower Show or Book Fare

 Invitation Card - Sample

 Hoarding (printed in A4 size paper) - 3 different creative's

 Backdrop (printed in A4 size paper) - 3 different creative's

 Advertisement (printed in A4 size paper)- 3 different creative's

 Web Banner of size (w) 2560px X (h) 1080px JPEG DPI = 300+ RGB -

separate set of creative's

 One promotional literature from your end which you feel will help to promote

Kankaria Carnival or Flower Show or Book Fare in a better way

3 Over all presentation with similar work carried out in other Departments and Creative

a) Qualified Bidders whose Price Bids are to be opened shall be intimated in advance as to the date and time when

such Price Bids shall be opened so that they may remain present if they choose to.

b) The Rates are inclusive of all taxes, statutory levies, charges, transportation etc. except GST. GST will be

reimbursed at a prevailing rate. The rates quoted (for financial proposal as well as the item rates) by the bidder shall

be applicable to the individual rates provided for each item in the price proposal for entire contract period. AMC shall

not been titled to entertain any claim/excuse for revision of rates on the owing to bidder's unawareness about the

6. GENERAL INSTRUCTIONS

A. The cost of Bid document i.e. tender fees will not be refunded under any circumstances.

B. Language of the bid shall be English only.

C. The selection would be on the Quality Cum Cost Based Selection (QCBS) based on the final weighted score,

subject to fulfilling the requirements of the Qualification Criteria. The Proposal will form part of the contract with

the selected agency.

D. AMC will select the agency who has scored the highest as per the evaluation criteria - combined score of technical

proposal and financial quote.

E. The Creative Agency should be able to provide a qualified servicing and creative team, for undertaking the creative

work and campaigns. The creative agency team would work closely with the AMC and should be available always

at the call of the Management. Creative Agency team should include: Creative Director (1) Copywriter (1)

Visualizer (1) DTP servicing (2).

F. CVs of all the team members certified by the authorized signatory and clearly indicating educational and

professional qualification and experience should be attached.

G. In order to get empanelled, agencies will have to match rates as per decision of Authority.

H. Bidders are expected to quote competitive and workable rates considering Scope of Work, Technical Specification,

Taxes, Transportation & Fixed cost and any other expenses, if any.

I. TDS will be deducted from bill amount as per the prevailing Govt. Rules & regulations.

J. Conditional tender shall not be accepted. Authority reserves the right to accept or reject such tenders without

assigning any reason thereof.

K. The successful Bidder shall have to start the work immediately from the date of Letter of Intent/ Work order. In

case of non-compliance with the above condition, the action may be taken.

L. No extra item/ Additional work would be executed without getting the approval of Authority. If there may be any

extra work, Bidder has to bring to the notice to AMC well in advance with expected cost of execution.

M. For the subject tendered work, AMC decision for acceptance or rejection of the Quality Of work will be final and

binding on you.

N. The AMC also reserves right to amend, alter, increase or decrease the scope of work and payment will be made

O. If tender submitted in contravention of the terms and conditions stated herein will not be considered.

P. The Service Provider shall be responsible for and shall pay any compensation to your workman payable under the

workman’s compensation Act, 1923(VII of 1923) for injuries, cause to the Workman. If such compensation is paid

by AMC as principal under sub-section (1) of section 12 of the said act on behalf of the Service Provider. It shall be

recovered by AMC from Service Provider under section (2) of the said section. Service Provider shall pay such

amount of compensation on demand, failing which same will be recovered from Service Provider's bills.

Q. Authority reserves the right to accept or reject any or all tenders without assigning any reason thereof. This Tender

notice shall form a part of contract document. The bidders are advised to read carefully the tender documents.

R. In case of any dispute or difference of opinion in the interpretation of any of the terms and conditions of this tender,

the decision of the Municipal Commissioner shall be final and binding to all.

S. The courts at Ahmedabad in Gujarat state only will have jurisdiction to deal with and decide any legal dispute or

contravention between the parties hereto.

T. The Service Provider shall not sublet, transfer or assign the work or any part thereof to others.

U. AMC shall retain the ownership of the copyright and intellectual property right of all the information / content /

photograph / video, except shared from other sources.

7. GENERAL CONTRACT CONDITIONS

A. Validity of this TENDER is 180 days from the last submission date.

B. The Service Provider shall mobilize at his own cost, all the material, equipment’s and manpower required to

execute the work. AMC shall not consider any claims for reimbursement of transportation cost for mobilization of

men and material.

C. The Service Provider shall co-operate and co-ordinate with Publicity department of AMC and/or Officials who are

in charge of work / service.

D. Any Information or material borrowed by the Service Provider from AMC, if any, shall remain the sole property of

AMC. Such property of AMC shall be returned after completion of the work.

E. Authority or it’s representatives may ask to change/alter/modify the approved designs, if deemed suitable, during

work execution period. The Service Provider shall make all good to incorporate such

change/alteration/Modifications in the work being executed.

F. In case of dispute for unseen or overlooked News, the decision of the Municipal Commissioner / Deputy

Municipal Commissioner (Publicity) shall be final.

G. The Service Provider shall not assign sub-let or transfer their interest in this agreement without written consent

H. The Service Provider shall pay Liquidated damages as provided in the Section 2: BID Summary. Incidence of

repeated payment such damages shall be considered Service Provider’s event of default.

I. Decision of Municipal Commissioner /Deputy Municipal Commissioner (Publicity) will be final and abiding to all in

any circumstances.

J. The Authority shall inspect and observe overall functioning of the activities in light of the terms and conditions of

the Contract. The Authority or its Authorized representative can conduct direct or indirect, random or scheduled

checking and inspection of the adequacy of work and services provided by the Service Provider.

K. The Service Provider shall take adequate insurance cover such as Comprehensive third party insurance, fires

and all peril risk insurance, workmen’s compensation and any other insurance required to render the services to

AMC during contract period.

L. If the Service Provider fails to provide output with desired quality, in adverse situation AMC shall issue a written

notice/memo to the Service Provider. AMC shall be entitled to terminate the contract with immediate effect in

case of issuance of written notice/memo for three (3) times subsequently during contract period.

M. Rates quoted in the tender shall be applicable for entire contract period of Two year. The rates shall not be

revised in case of the Contract is extended for additional One year.

N. Payment Terms :

1) AMC shall pay the fee to the Service Provider on work basis after submission of the activities and brand

presence of AMC.

2) AMC shall pay the invoice amount, after deduction of any levies, taxes any penalties pursuant to the tender

3) The Authority shall pay no advance payment to the service provider for any task assigned to him.

O. The Service Provider shall pay a site visit well in advance for major functions and receive instructions from AMC

official in-charge with respect to the event.

P. The persons deployed by the Service Provider for any function of AMC shall be well dressed, preferably wear

uniform of the service provider company. The person deployed on the duty shall be courteous in his/her

Q. The Service Provider shall be responsible to obtain Identity Cards and clear other security related compliances

during the events prior to the event.

R. The Service Provider shall pay Liquidated damages as provided in the Section 2 : Bid Summary. Incidence of

repeated payment such damages shall be considered Service Provider’s event of default.

S. Liquidated Damages decided by Deputy Municipal Commissioner (Publicity) will be covered / deducted from bill

amount in case of inferior performance or deviation from the task assigned.

T. The authority will not be responsible for any loss / missing / damage etc. to materials supplied / provided by the

agency. Power supply / cabling / infrastructure etc will be responsibility of the Service Provider.

U. If the Service Provider fails to deliver required work as per agreed schedule and quality, in adverse situation

AMC shall issue a written notice/memo to the Service Provider. AMC shall be entitled to terminate the contract

with immediate effect in case of issuance of written notice/memo for three (3) times subsequently during contract

V. Indemnity: Service Providershall at all times, i.e. during the subsistence of the Contract and at any time

thereafter, defend, indemnify and hold AMC harmless from and against all claims (including without limitation

claims for infringement of intellectual property, breach of contract, death or injury to person/animal or damage to

property, or other tort claims) and expenses (including costs incurred in defending itself in court proceedings)

arising out of or relating to the breach by Service Providerof any covenant representation or warranty or from

any act or omission of the Service Provideror his agents or employees

W. Confidentiality: Service Provider shall agree not to disclose to any third party or use confidential information of

the other which each learns during the course of the Contract.

Service Providershall not disclose or disseminate any data/information pertaining to the work, without prior

permission to any person other than those employees of Authority, or its affiliates, who have a need to know it in

order to organise the event on behalf of the Authority.

The provisions of Confidentiality in respect of Confidential Information shall not apply to the extent that such

1. Already known to the Receiving Party free of any restriction at the time it is obtained from the Disclosing

2. Subsequently learnt from an independent third party free of any restriction and without breach of the

3. Is or becomes publicly available through no wrongful act of the Receiving Party or any third party;

4. Is independently developed by the Receiving Party without reference to or use of any Confidential

Information of the Disclosing Party and without the participation of individuals who have had access to

Confidential information of the Disclosing Party; or

5. Is required to be disclosed pursuant to an applicable law, rule, regulation, government requirement or court

order, or the rules of any stock exchange (provided, however, that the Receiving Party shall advise the

Disclosing Party of such required disclosure promptly upon learning thereof in order to afford the Disclosing

Party a reasonable opportunity to contest, limit and/or assist the Receiving Party in crafting such

6. The Receiving party will ensure that all their employees who are provided access to the Disclosing Party’s

Confidential Information, shall sign confidentiality agreements with the Disclosing party incorporating the

same restrictive conditions as are set out in this clause, if so required by the Disclosing party. The

confidentiality obligations in terms of this clause shall survive for the term of this arrangement and for a

period of two years thereafter.

X. Event of Default

(a) Service Provider’s Event of Default

(1) The fails to submit deliverables even after exhaustion of incidence of Liquidated Damages.

(2) Non improvement in performance after issuance of notices more than three times by AMC.

(3) Any representation made or warranties given by the Service Provider under this TENDER is found to

be false or\ misleading.

(4) A voluntary winding up of the Service Provider or petition of bankruptcy filed by the Service Provider.

(5) The Service Provider suspends or abandons the Work allotted without the prior consent of Authority.

(6) The Service Provider repudiates the agreement or otherwise evidences an intention not to be bound

(7) The Service Provider is otherwise in Material Breach of the agreement or commits a default in

complying with any other provision of the TENDER document.

(b) Authority Event of Default.

(1) Authority repudiates this work or otherwise evidences an intention not to be bound by it.

(2) Authority or any Governmental Agency has an act of commission or commission created

circumstances that have a Material Adverse Effect on the performance of its obligations by the Service

Y. Force Majeure

For purposes of this contract, Force Majeure means an event beyond the control of the parties to the contract

and not involving either party's fault or negligence and not foreseeable.

If, at any time during the existence of the contract, either party is unable to perform in whole or in part any

obligation under this contract rendering performance of obligations impossible because of any Force Majeure

event which include acts of God, war, revolutions, hostility, civil commotions, strikes, fires, floods, earthquake,

epidemics, quarantine restrictions, freight embargoes or explosions, then the date of fulfillment of contract shall

be postponed during the period when such circumstances are operative.

Z. Termination Payment

(1) In Case of termination of the contract due to Service Provider’s Event of Default the Authority shall be

entitled to forfeit the entire amount of Performance Security. No other payment shall be made with pursuant

to this clause.

(2) In Case of termination of contract due to Authority’s event of default the Service Provider shall be entitled to

receive entire amount of performance security after deduction to any damages payable and any residual

payments to made by the Authority for completed task under this Contract.

(3) In Case of termination of contract due to any Force Majeure event, the Service Provider shall be entitled to

receive entire amount of performance security after deduction to any damages payable and any residual

payments to be made by the Authority if any under this Contract.

AA. In case of cancellation of work by AMC for the reasons attributable to change in plan/schedule/venue of the work

and/or Force Majeure event described in the tender, The Authority, at its sole discretion, shall pay the amount

equivalent to the work completed by the Service Provider for the cancelled Work after due verification.

BB. In case of any dispute, both parties would endeavor to resolve amicably. In case of disputes not being resolved

amicably, the dispute shall be resolved through a process of arbitration held in accordance with the provisions of

Arbitration and Conciliation Act, 1996. The venue of such Arbitration shall be Ahmedabad and its language shall

CC. The Contract shall be construed and interpreted in accordance with and governed by the laws of India. The

Courts at Ahmedabad shall have jurisdiction over all matters arising out of or relating to the Contract.

Formats for documents to be submitted

Annexure 1: Forwarding Letter

{On bidder’s letterhead}

Dy. Municipal Commissioner (Publicity),

Ahmedabad Municipal Corporation

Subject: Submission of Bid for “Empanelment of Agencies for Designing of Publicity materials of diverse Events

/ Functions organized by Ahmedabad Municipal Corporation”("The Project")

We are pleased to make our submission for the captioned TENDER. We are pleased to submit the following

documents towards the same.

Envelope-I : Tender Fee, EMD

Envelope –II : Technical Proposal / Qualification Documents

Online : Price Bid

I am aware of the Authority’s right to accept or reject any/all bids without giving any reason and upon rejection of bid, I

shall not be entitled to any right related to the Project.

We agree to all terms and conditions contained in the TENDER document. We have not made any changes either

directly or indirectly in terms and conditions of the TENDER. In addition to the terms and conditions of this TENDER, I

am not given any written or oral promises by the Authority.

I have thoroughly read and understand all the terms and conditions of this TENDER and I promise to observe all the

terms and conditions of this TENDER. I have signed and stamped each and every page of this TENDER document and

submitted the same hereof.

(Signature and name of Authorized Representative)

(Name and seal of Bidder Company/ Firm)

Annexure 2: Bidder Information

{On bidder’s letterhead}

1. Name of Bidder :

3. Head office address :

4. Local office address (if any) :

5. Telephone No. :

8. Year of Incorporation/ Registration :

9. Place of Incorporation/ Registration :

10. Permanent Account Number (PAN) :

11. EPF Registration No. :

12. ESIC Registration No. :

13. GST Registration No. :

14. VAT No. (if any) :

15. Professional Enrollment Certificate (PEC) No. :

16. Professional Registration Certificate (PRC) No. :

17. Banking Details :

Branch Address :

Bank A/c. No. :

18. Other Information (If any) :

Name of Contact Person :

20. Designation :

21. Mobile No. :

All Bidders are required to furnish the documents such as MOA, AOA, and registration as may be applicable.

(Signature and stamp of the Authorized signatory of Bidder with date)

Annexure 3: Format of Statement showing financial details of the Proposer

{On Statutory Auditor’s letterhead}

The audited Turnover of M/s______________________________ for last three financial years is as follows:

Year* Turnover (in Rs. Lakh)

Average of three

* Please mention the applicable years.

Sealed and Signed by the Statutory Auditor along with Registration Number.

Annexure 4: Details of hands on Experience

{On bidder’s letterhead}

Sr. No. Name of Project Client Status Document

Sealed and Singed by the Authorized signatory

* Supporting document in terms of LOA/Work Order/Agreement/ Completion Certificate shall be submitted to

showcase experience.

Annexure 5: Format for Power Of Attorney

(Required only if the Signatory to the Bid is not directly authorized by the Company Board, or Partners. Otherwise the

Board Resolution/Partners Resolution would suffice)

Dy. Municipal Commissioner (Publicity),

Ahmedabad Municipal Corporation

REF: Your TENDER Ref.:

<Proposer’s name> hereby authorizes <Designated Representative’s name>to act as a representative of

<Proposer’s name> for the following activities vide its Board Resolution (and Power of Attorney if applicable)1

attached herewith.

To attend all meetings conducted by AMC and shall discuss, negotiate, finalize and sign any Proposal or agreement

and contract with AMC related to tender.

Yours faithfully,

<Signature and Name of appropriate authority of the Proposer >

<Signature and name of the Designated Representative of the Proposer for acceptance of this Power of

<Name of Proposer >

Encl: Board resolution for Authorized signatory

In case the Signatory to the bid is not directly authorized through a Board/Partners Resolution of the firm, then the Power

of Attorney vesting relevant powers to the Signatory should be attached. The purpose is to trace the authorization to a

Board/Partner’s Resolution.

Annexure 6: Format for Self - Declaration certifying that the Entity/Promoter/s /

Director/s of Entity are not blacklisted (On a Stamp Paper of relevant value- To be

Anti-Blacklisting Declaration

I M/s. ……………… (Name of the Proposer), (the names and addresses of the registered office) hereby certify and

confirm that we or any of our promoter/s / director/s are not barred by Government of Gujarat (GoG) / any other entity

of GoG or blacklisted by any state government or central government / department / Local Government / Municipal

Body/ Public Agency in India or from abroad from participating in providing Consulting / Advisory Services of any kind,

either individually or as member of a Consortium as on the _______-(Proposal submission Date).

We further confirm that we are aware that our Application for the captioned Project would be liable for rejection in case

any material misrepresentation is made or discovered with regard to the requirements of this TENDER at any stage of

the Bidding Process or thereafter during the agreement period. Dated this ……………………..Day of ………………….,

Name of the Proposer

Signature of the Authorized person

Name of the Authorized Person

Annexure 7: Format of Price Bid

(To be submitted Online only at http://tender.nprocure.com)

(In Figures) (In Words)

Lumpsum Quote as per annexure

Sign & Seal of Bidder

Note: The Rate is inclusive of all taxes except GST. GST will be reimbursed at a prevailing rate.

Annexure 8: Format of Bank Guarantee for Performance Security

The Municipal Commissioner,

Ahmedabad Municipal Corporation

i) This Deed of Guarantee made this day of __________2026___ between Bank

of________________(hereinafter called the “Bank”) on the one part, and * ______________(hereinafter

called “the Authority”) of the other part.

ii) Whereas authority has awarded the Contract for (Description of Item). (Hereinafter called the Contract) to:

_______________ (Name of Service Provider) (hereinafter called the Service Provider).

iii) AND WHEREAS the Service Provider is bound by the said Contract to submit to the Authority a Performance

Security for a total amount of Rs. ____________________________ (Amount in Figures and words).

Security for a total amount of Rs. ____________________________ (Amount in Figures and words).

iv) NOW, WE THE UNDERSIGNED ____________(Name of Bank)_______ do hereby unconditionally and

irrevocably undertake to pay to the Authority an amount not exceeding Rs.______________ (Rupees

______________________________________ only) without any demur, merely on a demand in writing from

the Authority stating that the amount claimed is due and payable by the Service Provider. Any such demand

made on the Bank shall be conclusive as regards the amount due and payable by the Bank under this

Guarantee. We, the Bank, further undertake to pay to the Authority (AMC) any money so demanded

notwithstanding any dispute raised by the Service Provider in any manner whatsoever and our liability under

these presents is absolute, unconditional, unequivocal and irrevocable.

v) We, the Bank, further agree that the Guarantee herein contained shall remain in full force and effect during the

period that would be taken for the performance of the said agreement.

vi) This Guarantee is valid for a period of ______________________ (Duration in ____days (months) in figures

and words) from the date of signing. (The initial period for which this Guarantee will be valid must be for at

least ____days/months longer than the anticipated expiry date of the Warranty period or Annual Maintenance

Contract (as the case may be) as stated in the ‘General Conditions of Contract’. We undertake not to revoke

this guarantee during its currency without the written consent of the Authority.

vii) At any time during the period in which this Guarantee is still valid, if the Authority agrees to grant a time

extension to the Service Provider or if the Service Provider fails to complete the works within the time of

completion as stated in the Contract, or fails to discharge itself of the liability or damages or debts as stated

under Para 5, above, it is understood that the Bank will extend this Guarantee under the same conditions for

the required time on demand by the Authority and at the cost of the Service Provider.

viii) The Guarantee hereinbefore contained shall not be affected by any change in the Constitution of the Bank or

of the Service Provider.

ix) The neglect or forbearance of the Authority in enforcement of payment of any moneys, the payment whereof is

intended to be hereby secured or the giving of time by the Authority for the payment hereof shall in no way

relieve the Bank of their liability under this deed.

x) We, the Bank, undertake not to revoke this Guarantee except with the previous consent of the Authority in

writing. This Guarantee shall be valid up to _______________ and we undertake to renew/extend this

Guarantee from time to time till the completion of performance by the Service Provider of its obligations under

the Contract and/or as demanded by the Authority.

xi) The expressions “the Authority”, “the Bank” and “the Service Provider” hereinbefore used shall include their

respective successors and assignees.

In witness whereof I/We of the Bank have signed and sealed this guarantee on the _________day of

_________20___ being herewith duly authorized.

For and on behalf of the ______________Bank

Signature of authorized Bank official

Stamp/Seal of the Bank :

Signed, sealed and delivered

For and on behalf of the Bank

by the above named ______________

Annexure 9: Format of Draft Agreement

AGREEMENT FOR “EMPANELMENT OF AGENCIES FOR DESIGNING OF PUBLICITY MATERIALS OF

DIVERSE EVENTS / FUNCTIONS ORGANISED BY AHMEDABAD MUNICIPAL CORPORATION”

THIS AGREEMENT is entered into on this the _______ day of __________,

Ahmedabad Municipal Corporation (AMC /the Authority), Municipal Corpoation incoroporated under provision of Bombay

Provincy Municipality Act 1949, and having its registered office at Sardar Patel Bhavan, Danapith Ahmedabad (hereinafter

referred to as “Authority” which expression shall, unless repugnant to the context or meaning thereof, include its

administrators, successors and assigns) of One Part;

________, a company/partnership firm/Private Ltd/ Ltd incorporated under the provisions of _________ Act, ______ and

having its registered office at_________ (hereinafter referred to as the "Service Provider" which expression shall, unless

repugnant to the context or meaning thereof, include its successors and permitted assigns and substitutes) of the Other Part.

Authority wishes to appoint a Service Provider to Provide “EMPANELMENT OF AGENCIES FOR DESIGNING OF

PUBLICITY MATERIALS OF DIVERSE EVENTS / FUNCTIONS ORGANISED BY AHMEDABAD MUNICIPAL

CORPORATION” Authority had accordingly invited proposals by TENDER dated __________ (the "tender") to select

suitable parties through open competitive Proposal process. The Authority had prescribed the technical and commercial

terms and conditions in its TENDER document for selection of Service Provider for above task.

A. After evaluation of the bids received, Authority accepted the Proposal of the M/S ______________and issued its

letter of acceptance dated _________ (hereinafter called the "LOA") to Service Provider, requiring, inter alia, the

execution of this Agreement.

B. The Authority has accordingly agreed to enter into this Agreement with Service Provider for execution of his rights

and responsibilities, subject to and on the terms and conditions set forth hereinafter.

NOW THEREFORE in consideration of the foregoing and the respective covenants and agreements set forth in this

Agreement, the sufficiency and adequacy of which is hereby acknowledged, and intending to be legally bound hereby, the

Parties agree as follows:

Meaning of this Agreement

This Agreement shall constitute a contract between the Authority and the Service Provider under the Indian Contracts Act,

1872. The Agreement shall clearly and expressly constitute the following:

(1) Main body of this Agreement;

(2) Tender document dated ________including;

(3) Addendum and Response to Queries dated _______________

(4) Service Provider’s Bid;

(5) Performance Security.

(7) Any relevant correspondence between the two parties that the signatories have agreed to include as part of

the Agreement for validating and clarifying any points in the Agreement, or by way of revised or improved

understanding of any terms of the Agreement as appended herein.

Above mentioned documents shall be deemed to form and be read and construed as part of this Agreement, and

attached as Annexure to this Agreement.

Unless otherwise stated, notices to be given under this Agreement and the TENDER including but not limited to a

notice of waiver of any term, breach of any term of this Agreement and termination of this Agreement, shall be in

writing and shall be given by hand delivery, recognized courier, mail or facsimile transmission and delivered or

transmitted to the Parties at their respective addresses set forth below:

If to Authority:

Deputy Municipal Commissioner

"C" Block, 1st floor, Sardar Patel Bhavan,

Ahmedabad Municipal Corporation,

Danapith, Ahmedabad -

If to the Service Provider:

Or such address, facsimile number as may be duly notified by the respective Parties from time to time, and shall be

deemed to have been made or delivered:

i. In the case of any communication made by letter, when delivered by hand, by recognized courier or by

mail (registered, return receipt requested) at the address, and

ii. In the case of any communication made by facsimile, when transmitted properly addressed to such

facsimile number.

This Agreement may be executed in two counterparts, each of which when executed and delivered shall constitute an

original of this Agreement but shall together constitute one and only the Agreement.

IN WITNESS WHEREOF THE, PARTIES HAVE EXECUTED AND DELIVERED THIS AGREEMENT AS OF THE DATE

FIRST ABOVE WRITTEN. SIGNED SEALED AND DELIVERED:

SIGNED, SEALED AND DELIVERED

For and on behalf of Authority by:

SIGNED, SEALED AND DELIVERED

For and on behalf of Service Provider by:

Schedules to be appended to the Agreement.

SCHEDULE – A Performance Security

Annexure 10: Rates for Creative Work

Total Quote to be submitted as part of price bid (online only);

No Particular Quoted Rate

1. Invitation Card & Envelop 2 Sided (A5 or A4 size)

Invitation Card & Envelop 4 Sided (A5 or A4 size)

Invitation Card & Envelop Single Sided (A5 size)

E-Invitation Card (A5 or A4 size)

Adaptation of Invitation Card & Envelop

Backdrop (Size : Any)

Adaptation of Backdrop

Digital Backdrop (Size : Any)

Hoarding (Size : Any)

Adaptation of Hoarding

Social Media Promotional Page for Annual Events (i.e. Kankaria

Carnival, Flower Show, Book Fair...) (per page)

Gantry 16:1 Size

Gantry 8:1 Size

Gantry 4:1 Size

VMD Design (690 x 360 pixel)

Adaptation of VMD Design (690 x 360 pixel)

Banner Design (Size : Any)

Adaptation of Banner Design

Poster Design A3

Camouflage Design upto 500 sq. ft.

Camouflage Design above 500 sq. ft.

Adaptation of Camouflage Design

Thematic Entry / Exit Gate

Adaptation of Standee

No Particular Quoted Rate

Selfie Point Design

Cutout of Person or Place

E-Takti Design with Video (Per E-Takti)

Sticker A5 or A4 size

Badge / I-Card / Entry Pass / Food Coupon

Lunch/Car Parking A5 or A4 size

Notepad A5 size

Certificate A4 size (Any Orientation)

Letterhead A4 size

Parking Plan, Venue Map

Placard 15 x 9 inch

Desk Diary Title Page and Astar Page (Per page)

Pocket Diary Title Page (Per page)

Delegate Handbook A4 or A5 size (per page)

Newspaper Advertisement-Full Page

Newspaper Advertisement-Half Page

Newspaper Advertisement-Quarter Page

Web Banner of 5-6Panels:LeaderBoard728x90

Web Banner of 5-6 Panels:Square 300x250

Web Banner of 5-6 Panels:SkyScrapper 160x600

Charges for preparing web banner with 5-6 slides of acceptable

sizes like 728x90 / 300x250 / 160x600 Etc.

Bus/Ferry/Auto Rikshaw Poster design

No Particular Quoted Rate

PPT designing as per program theme

Designing of newsletter A4 or A5 size

Brochure 2 Fold front and back with concept/copy any size - any

orientation (Per Page)

Authority's Development work booklet with Front and Back Page

with inside page (Per Page)

Documentation work for Event/Policy/Project (per page)

Inflatable Balloon Design

Facade Design (Size : Any)

Canopy Design 6 ft x 6 ft x 6 ft

Canopy Design 4 ft x 4 ft x 7 ft

Event Promotional (Per Page)

Foreign Delegate Profiles booklet (Per Page)

Leaflet one page A4 or A5 size

Leaflet front-back A4 or A5 size

Leaflet as flipbook with copy writing

Digital Leaflet as flipbook

L type A4 / Legal size front back folder

Policy Highlights (One Pager) A4 size

Design of Coffee Table Book (Per Page)

E-Flip Book upto 30 pages

E-Flip Book above 30 pages

Cheque replica (Size : Any)

House Key replica (Size : Any)

Dangler (Size : Any)

Flag Design (Size : 2 ft x 2.5 ft, 4 ft x 3 ft, 3 ft x 2 ft, 6 ft x 3 ft, 6 ft x

Merchandise Design (Like Keychain, Mug, T-Shirt, Cap, Bag etc.)

No Particular Quoted Rate

Podium Design (Size : Any)

QR Code and Hyperlink Generation

Packaging Design (Size : Any)

Entry Ticket (Size : Any)

Adaptation / Translation of Advertisement in any language

Stall Design (Size : Any)

Product Mockup (Size : Any)

Total Quote (Lumpsum)

1. For the items not covered in the main scope of work mentioned in this tender document, the

Authority can ask agency to execute such work as per above.

2. A SOR will be created as per L1 Rates shall be valid till period of work.

3. Agencies which will qualify for opening of financial bids will be considered empanelled agency

with AMC after negotiations.

4. AMC reserves the right of awarding work based on rates derived from these SOR to any

amongst the empanelled agencies.

5. Payment of this work shall be released on case-to-case basis on completion of the work

satisfactorily.

6. The above rates will be submitted on n Procure (Online Only).

Annexure 11 : Team Composition

The Agency shall propose team consisting of staff/experts to take care of all aspects of the

Post qualification

Name of Key Educational

Area of Expertise relevant experience in

Expert Qualification

number of years

Authorized Signature [In full and initials]:

Name and Title of Signatory:

Annexure 12 : Curriculum Vitae (CV) for Key Staff