Hiring of Agency for a period of one year to carry out a comprehensive campaign through Influencer to spread the information about the various activities of the Maharashtra State Rural Livelihood Promotion Campaign.

Amount

उमेद - महाराष्ट्र राज्य ग्रामीण जीवनोन्नाती अभियानाच्या विविध उपक्रमाची माहिती सर्वदूर पोहोचविण्यासाठी Influencer च्या माध्यमातून व्यापक अभियान राबवणे

Influencer Marketing Activities - Engage a diverse range of influencers, from mega and macro to micro and nano, to amplify Umed Abhiyan’s reach. Mega and macro influencers will create high-impact content to generate broad awareness, while micro and nano influencers will drive targeted engagement with authentic, community-focused posts.

Social Media Marketing - Producing dynamic reels, engaging live sessions, and eye-catching static posts across Instagram, YouTube, and Facebook. This multi-platform approach will enhance Umed Abhiyan’s visibility and foster audience interaction through varied and compelling content.

PR Activities - Execute a comprehensive PR strategy featuring well-crafted press releases, insightful articles, and media outreach to highlight Umed Abhiyan’s initiatives. This will build credibility and generate media coverage, positioning the campaign prominently in the public eye.

Production - Influencer Content: Content will be produced specifically for influencer collaborations, including high-quality videos and impactful visuals that align with Umed Abhiyan’s message. This will ensure influencers can effectively promote the campaign and connect with their audiences. Social Media Content: We will create a range of assets for social media platforms, including visually striking reels, engaging live sessions, and professional static posts. These will be designed to capture attention and drive engagement, enhancing Umed Abhiyan’s online presence.

Barcode Experiential Marketing LLP (BID ID -6246763)

Concept Communication Ltd (BID ID -6300080)