Selection of Category 3 National Trade Marketing Agency

Activity 1 – ‐ National Trade B2B Meet - (F1) Mandatory Requirements: Particulars 1.Venue with refreshments & Dinner for 250 pax. Venue for the entire day with morning & evening refreshments. Media meet with Lunch 75 pax Audio visual arrangements 2. LED Backdrop and 2 side screens, PAR Lights, Required sound system for film and audio visual presentation, Video Live feed 3. Branding and Stage Stage set up, Podium, Carpet 12 Nos, 8ft x 4ft Branding Displays, Inauguration Lamp 4. Invitation & database generation of travel trade, tele-calling, invitation printing, courier, emailer invite and other communication charges for ensuring quality attendance 5. Press meet – identifying media representatives and inviting them for media meet & Coverage Report 6. Choreographed Cultural Show – minimum 15 member troupe showcasing Kerala artforms having duration of 30 mins 7. Photography & videography coverage of entire show 8.300 Nos of Mementoes/gifts for media & trade buyers 9. 4 Hostesses & compere for the entire show 10. 40 Seller Interaction Tables, Signages/ Collaterals/Badges 11.Onsite Management, execution & Supervision of the event and Report * Additional Components required or finalized before each event will be extra

Rates for Kerala Tourism National Trade B2B Meets as per the mandatory requirements. Tentative List of cities in which the Department of Tourism likely to organise the B2B meets (Average 20 B2B meets in a year)

B2B meets

Chennai

Mumbai

New Delhi

Kolkata

Bengaluru

Hyderabad

Ahmedabad

Surat

Vadodara

Rajkot

Jaipur

Gurgaon

Ludhiana

Jalandhar

Chandigarh

Dehradun

Amritsar

Panjim

Guwahati

Mysuru

Indore

Bhopal

Madurai

Trichy

Salem

Raipur

Bhubaneswar

Cuttack

Ranchi

Lucknow

Kanpur

Varanasi

Nashik

Visakhapatnam

Vijayawada

Nagpur

Jammu

Srinagar

Shimla

Shillong

Patna

Total (F1)

Activity 2 – Major Kerala Stand (150-180 Sq. Mt.) at National Trade Fairs Mandatory requirements: (F2) Mandatory Requirements: Particulars ●Pavilion floor plan, structural drawing & build‐up permissions ●Pavilion Theme & Design ● Flooring–Platform with electrical provision, carpeting ● Backlit Back wall Structure–3mt(h)X15mt(W) including approvals ●Back wall graphic printing–3mt(h)X15mt(W) ● Construction of Theme based installations/displays(150sqmt) ● Seating Modules with Storage for co-exhibitors - 25nos ●Furniture–VIP Lounge ● Co‐exhibitor Branding Displays - 25nos ●Electrical fitting including permission–Main power, Backlit wall, trade partner plug points, stand lighting ● Plasma & DVD including stand ● Logistics–Stand material transportation & Storage ●Stand Erection & Set up charges(labour) ● Dismantling & Packaging ● Daily Stand cleaning charge ● Mementoes & Collaterals ● Hostesses for managing the stand‐2Nos (bilingual) ● Promotional Material to the venue and arrangement ● Onsite Management & Supervision ● Drinking Water at the Stand and Storage Facility * Additional Components that may come up before the event like Trade Evening/Reception with F&B, Cultural Programmes, Press Meets will be extra.

Rates for Kerala Stand at major National Trade Fairs as per the mandatory requirements Tentative List of fairs in which the Department of Tourism is likely to participate. (Average 5 Trade Fairs in a year)

Trade Fairs

TTF Kolkata

TTF Mumbai

TTF Ahmedabad

IITT Mumbai

SATTE Delhi

OTM Mumbai

IITM Bengaluru

GITB Jaipur

IITF New Delhi

ITB India

Total (F2)

Activity 3 – Medium Kerala Stand (80-100Sq.Mt.)at National Trade Fairs (F3) Mandatory Requirements: Particulars ● Pavilion floor plan, structural drawing & build‐up permissions ●Pavilion Theme & Design ●Flooring–Platform with electrical provision, carpeting ● Backlit Back wall Structure–3mt(h)X10mt(W) including approvals ● Back wall graphic printing–3mt(h)X10mt(W) ● Construction of Theme based installations/displays(80sqmt) ● Seating Modules with Storage for co-exhibitors - 15nos ● Furniture–VIP Lounge ● Co‐exhibitor Branding Displays - 15nos ●Electrical fitting including permission–Main power, Back lit wall, trade partner plug points, stand lighting ● Plasma & DVD including stand ● Logistics–Stand material transportation & Storage ●Stand Erection & Set up charges(labour) ● Dismantling & Packaging ● Daily Stand cleaning charge ● Hostesses for managing the stand‐2Nos (bilingual) ● Mementoes & Collaterals ● Onsite Management & Supervision ● Promotional Material to the venue and arrangement ● Drinking Water at the Stand and Storage Facility

Rates for Kerala Stand at Medium National Trade Fairs as per the mandatory requirements Tentative List of fairs in which the Department of Tourism is likely to participate. (Average 5 Trade Fairs in a year)

Tentative List of fairs in which The Department of Tourism is likely to participate.

Trade Fairs

IITM Hyderabad

TTF Chennai

TTF Surat

IITM Pune

TTF Summer Ahmedabad

India Tourism Mart

TTF Delhi

SATTE Mumbai

BLTM Delhi

TTF Hyderabad

Total ( F3)

Activity 4 – Minor Kerala Stand(9-20 Sq.Mt.)at National TradeFairs (F4) Mandatory Requirements: Particulars ● Kerala Stand design ●Stand Fabrication with Graphics printing on the wall, storage space, Info counter, flooring, carpeting. ● Electrical fitting‐back wall with adequate plug points ● Hiring Plasma & DVD including stand ● Hostesses – 1 No ● Management & Supervision

Rates for Kerala Stand at minor National Trade Fairs as per the mandatory requirements Tentative List of fairs in which the Department of Tourism is likely to participate (Average 8 Trade Fairs in a year)

Tentative List of fairs in which The Department of Tourism is likely to participate

Trade Fairs

ABP Tourist Spot Kolkata

IITM Chennai

IITE Rajkot

ITM Ludhiana

TTB Ranchi

ITM Lucknow

TTF Bengaluru

IITE Nagpur

IITE Vijayawada

IITE Bhubaneswar

ITM Goa

ITM Dehradun

IITE Madurai

Holiday Expo Varanasi

Holiday Expo Nagpur

IITE Indore

Total (F4)